Strategic Branding & Logo Design

Develop a distinctive visual identity for your health and wellness business with expertly crafted branding and logo design.

Strategic Brand Development

Drive engagement, loyalty and growth

At Design Bug, we create strategic, visually compelling and emotionally resonant designs that communicate the unique value and authenticity of your brand to inspire healthy lifestyles and empower individuals to prioritise their well-being.

Whether you own a fitness studio, have developed a health food product, or are a medical practitioner, we’re here to help you stand out in a crowded market.

A great brand isn’t built on looks alone. That’s why we take the time to get to know you, your audience, and your market, so that we can create designs that truly resonate with your customers.

Whether you’re launching a new business, refreshing your visual identity, or scaling up your brand for global domination, we’re here to help you achieve your goals. We bring years of experience and expertise to the table, along with a passion for health and wellness that shines through in every project we undertake.









A refresh of an existing brand

Sometimes change is a good thing

Perhaps your brand has started to feel a bit tired, your business has grown quickly, you’re moving in a different direction or you’ve just purchased an existing business. If you just nodded your head, it might be time to consider refreshing your brand. Rebranding creates the potential to reach new audiences or customers, and ensures you’re staying ahead of the curve.

Any successful rebranding project starts by evaluating what you’re trying to achieve and adjusting any messaging accordingly. Some of our rebranding projects within the health and wellness industries have included developing an entirely new business name and tagline, while others have simply opted for some tweaks and touch-ups to their logo. No matter how big or small you want to go – our experienced team of designers is ready to establish your new brand identity, and bring it to life.

"Cannot speak highly enough of the Design Bug team. They are exceptionally talented and were wonderful to work with."

Stephanie Martin Psychology

Not the new kids on the block - and proud of it

For over 14 years, we’ve been lucky enough to work with hundreds of businesses across the east coast of Australia – from Newcastle to Sydney and Brisbane, and everywhere in between.

That means we were around even before that little social media platform by the name of Instagram existed. And while our business has had to change and adapt just like any other, the one thing that hasn’t changed is our passion for quality branding (and our love of supporting health and wellness businesses).

Whether you’re a well-established business looking for a refresh, or a new business who doesn’t quite know where to start – our experienced team will get to know you inside-out, so that we can create a brand that really embodies the spirit of your business.

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